So how do build recipient lists for your email newsletters? First, do the obvious basics:
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The best way to have an excellent email newsletter list is to feed it often and frequently prune it. |
The best way to have an excellent email newsletter list is to feed it often and frequently prune it. Make sure your email broadcaster automatically handles "unsubscribe" requests.
Occasionally, check in with your recipients, asking them for feedback on your newsletter-including directly asking them if they want to continue receiving it.
But the very best way to have excellent subscriber lists is to produce an excellent newsletter, one that is frequently cited and passed on to friends and associates.