Overview
We are seeking energetic individuals who have a sincere passion for Digital Marketing and have extensive experience with Google AdWords, Google Analytics, Paid Searches, Display Advertising, Site Retargeting and SEO. You must have excellent written and verbal communication skills, leading virtual teams, expert proficiency with and Microsoft Excel, and at least 2 years of experience in the digital marketing field.

Key Responsibilities

• Coordinate with internal and external resources to manage paid or unpaid search programs.
• Work with internal and external team members to optimize on-page and off-page content for organic search.
• Collaborate with web team to update corporate website and paid search landing pages.
• Manage web forms and landing pages used for digital marketing programs, conducting A/B tests to optimize performance.
• Use Voicent CRM with Salesforce and other CRM tools to build detailed reports and dashboards covering digital marketing programs.
• Collaborate with the Marketing & Sales teams to develop and track key metrics associated with digital programs.
• Present digital marketing forecasts and results to the executive team.
• Define yearly and quarterly forecasts for the complete digital demand generation funnel.
• Assist in definition of marketing automation enhancements to support demand generation operations and analytics.

Key Qualifications

• 2+ years digital marketing experience.
• Bachelor’s degree, with excellent communication skills.
• Willingness to work out of Voicent corporate headquarters on a full-time, daily basis.
• Expert proficiency with Google AdWords, Google Analytics, and Microsoft Excel.

Desired Skills

• Experience with digital marketing for B2B cloud technology companies.
• Knowledge of contact center technology and terms.
• Experience with Salesforce, ion interactive, Marketo, SEMrush, SEOmoz, and BrightEdge.
• Bachelor’s degree or higher in Business Administration or Communications.